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People who don't own homes, especially younger generations, are unaware they need flood insurance. Wright Flood's goal is to stay on top of mind of millennials when purchasing their first homeUsing mythology and pop-culture references, this campaign means to educate millennials that a home without Wright Flood can end up underwater. 

ART DIRECTION BRIELLE DALY/ RAFAEL VILLASANA COPYWRITING THIAGO NARVAEZ

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